With the opening of a sales and operations office at 745 Kane Creek Blvd., Mild to Wild hopes to fill a void in the growing Moab tourism market, an experienced and safety-focused company that caters towards families who want to experience the outdoors, reads the statement.
The company says it has more stringent standards for guides than currently exists in Moab. “Mild to Wild Rafting and Jeep Tours brings a new level of safety precautions to the Moab rafting market,” according to the company. “Mild to Wild trains all their guides in-house using the more stringent Colorado guide certifications requirements. This ensures that Mild to Wild guides have significantly more experience in all conditions before they begin guiding commercial trips, especially compared to the Utah guide license requirements.”
The company said its guides complete more than 20 training trips before becoming a commercial guide, compared to the only nine trips required by the State of Utah. “Additionally, all Mild to Wild trip leaders have a minimum of 2,000 logged river miles of experience. The State of Colorado only requires 750 miles in order to become a trip leader, but in the interest of safety and providing a better experience to guests, Mild to Wild holds their guides to a higher standard,” reads the statement.
While better serving the day-trip market in Moab was an important factor in expanding to Moab, owners Alex and Molly Mickel opened up an operation in Moab to also expand their extensive trip offerings. With the new office in Moab, Mild to Wild now offers legendary multi-day trips on the Colorado, Green, and Yampa rivers, according to the company’s statement.
“We are excited to bring our industry-leading customer service and attention to safety to the growing number of families discovering Moab as an incredible gateway to adventure,” said owner Alex Mickel. “In addition, expanding into Moab has given us the ability to add a new suite of multi-day river trips on legendary sections of river such as the Gates of Lodore, Yampa, Cataract Canyon, and Desolation Canyon. These new trips will allow us to fulfill our company mission in a new and more powerful way than ever before.”