Jazz will debut Southern Utah-themed uniform
Delicate Arch to be featured on court graphics
Dec 28, 2017 | 1693 views | 0 0 comments | 62 62 recommendations | email to a friend | print
A unique design element of the 2017-18 Utah Jazz uniform include a graphic of Delicate Arch and colors significant to Southern Utah. 
						 Images courtesy Utah Jazz
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The Utah Jazz released their final 2017-18 uniform design last Sunday with the club’s “City Edition,” and added an extra feature to express the beauty and wonder of their home state with a matching basketball court design. Both the new Jazz jersey and court will debut on Jan. 30 at Salt Lake City’s Vivint Smart Home Arena against Golden State.

“Our family is proud to have the Jazz jersey represent various parts of the state we all love,” said Greg Miller, the NBA Board of Governors member for the Utah Jazz. “This year we feature the red rocks and canyon lands of Utah where we have spent so much time as a family.”

As the only team uniform this year wearing “UTAH” across its chest, the “City Edition” cascades in color bands from bright gold to deep burgundy that represent the famous red rock formations, arches, canyons and vistas found throughout southern Utah.

Unique design elements include the creation of a “Jazz state” logo on the waistband, which is the outline of the state embedded with the basketball lines from the primary Jazz logo. Hidden underneath the shorts flap is a graphic of Delicate Arch.

According to a Jazz press release, the twisting lines down the side of the uniforms represent the roadways in Utah. On the right side is the highway travel route from Salt Lake City to Moab, home of Delicate Arch; down the left side of the uniform is the Interstate 15 route from Salt Lake City to St. George in southern Utah.

“The Utah Jazz represent an entire state and its tremendous diversity in landscape and terrain,” said Bart Sharp, senior vice president of marketing for the Utah Jazz. “Snow-capped mountains have been part of our identity in the past, but this year’s uniform design gives us the opportunity to showcase the signature red rocks and canyon lands of southern Utah as well as the breathtaking sunrises and sunsets that exemplify our state.”

A matching alternate basketball court will complement the uniform design in a celebration of Utah. The gradation of colors is featured in the “UTAH” wordmark at center court and on the apron around the basketball court. Delicate Arch rises from the sideline in a majestic image while the new “Jazz state” logo rests inside the three-point line on both ends of the Vivint Smart Home Arena court.

“Beyond the uniform, we wanted to further connect with the public through a specially designed court that carries the theme of the southern Utah red rocks and canyon lands,” Sharp said. “We incorporated the color bands along the perimeter of the court and showcase the Delicate Arch at midcourt. The synchronization of the uniforms and court demonstrates our pride in the natural beauty of Utah. We are truly proud to showcase our home state on a worldwide platform with the NBA.”

The red rock uniforms and court will be on display at six home games this season, and the team will wear the “City Edition” uniforms at three away games. The entire Utah Jazz Nike uniform collection can be viewed at nba.com/jazz/nike1718.

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